eTail France 2014 (past event)

November 05 - 06, 2014

Conférence d'e-commerce française créée par les détaillants pour les détaillants

Aurelien Dubot, Product Strategist EMEA at Bazaarvoice
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Aurelien Dubot


Product Strategist EMEA
Bazaarvoice

Check out the incredible speaker line-up to see who will be joining Aurelien.

Download The Latest Agenda

Unleashing your Omni-channel potential

Sunday, May 11th, 2014


15:25 All-Star Panel: (session in French language) How to successfully enter new markets: What are the mistakes to avoid?

  • When are you ready to 'go global'?
  • Which markets do you enter first?
  • Payments: which system to use?
    o How do you negotiate the issue of foreign currencies?
  • How do you navigate country regulations and local laws?
  • Shipping and import costs Vs warehouse management – which is right for you?
  • Translating the local language, are there any ways around this?
  • How do you market your product in the new market?
    o How do you benchmark against native, market rivals?

18:05 Internationalising your business: How to identify new foreign actors (session in French language)


  • What are the key ways of attributing and identifying new actors?
  • What are the key devices used for this?
  • Why are these techniques so effective?
  • Will you need different techniques in different markets?